- The Birdhouse
- Posts
- [Video] What Content Should You Create?
[Video] What Content Should You Create?
How to know when go all-in...
I recorded a video on my balcony while in Marbella, Spain. 🇪🇸

I had the idea while writing emails, and I couldn’t hold it in — so I picked up my phone and brain dumped.
This is how you decide what kind of content to create, and when to go all-in on a particular type.
It’s the exact framework we use to launch and then scale client’s Personal Brands on 𝕏 and Linkedin.
To make it simple, I compared it to how I used to play NBA 2K (video game) with my older brother.
You can watch it here:
Cheers,
Marcos
P.S. We opened a consulting/done-for-you hybrid offer for people who want to write their own content, but want The Birdhouse sauce.
Reply “Hybrid” if interested (must be at $10k/mo+).