the difference between 10k/mo and 100k/mo

Sitting at a coffee shop and have realized something…

There is one thing separating businesses at 10k/mo and 100k/mo.

I’ve learned this countless times helping clients close this gap.

The guys who reach $100k/month have fully committed to the sales process.

$100k/mo is a metric that you can quite literally brute force with any decent amount of leadflow.

But this requires buy-in on these 3 things:

• auditing the sales process

• taking sales calls

• raising prices

30 days ago we signed a client who’s average monthly revenuer was $20k (this is a screenshot from the OB form)

In his first 30 days with us he did $73,000 in cash collected.

The three levers:

• content that reverse-engineers pain points

• DIALLED-IN DM conversations

• founder sales

The mindset shift alone to take the sales process seriously doubled his revenue.

And I’ve seen countless founders fail into the trap of thinking they want to scale to $100k/mo+ without realizing that it requires a fuck ton of work

If you can accept this, you will hit $100k/mo from sheer will